Typography refers to font. There are thousands of fonts and they all come in different shapes and sizes.
Typography is a design element and if used effectively, can really enhance the look of an advertisement, magazine, brochure, packaging, newspaper, website etc…..
Fonts can be used to indicate emotions.
To help you with your advertisement we will look at typography and practice some Photoshop exercises.
We will do some of the following typography exercises in class.
- Making a cool typography using paths: http://design.tutsplus.com/tutorials/cool-typography-photoshop–psd-14090
- Simple Headers: http://textuts.com/three-simple-elegant-headers-text-effects/
- Indesign and type http://www.creativebloq.com/work-type-indesign-2114370