The death of print

Read the article at the following link.

https://maristmedia.wordpress.com/2012/04/01/517/

I will hand out the print essay but here is a copy in case you lose it.

print and online essay

You can also refer to the Gruen Transfer episode regarding print.

You can also refer to this previous blog post: https://maristmedia.wordpress.com/2011/07/12/print-vs-online-newspapers/

There is plenty of discussion online about the death of print so do your research!

Rod Tremayne visits the media class

rod tremayne

Rod Tremayne, former general manager at Fairfax, came to speak to the media class today. He had a number of insights regarding the future of print.

In summary:

  • In regional markets print revenue began to decline from 2008 (around the time of the GFC).
  • Advertising revenue significantly reduced once people began to go online. Places like Seek, Drive etc…are specific to people looking for a particular item. To help stem the tide Fairfax have, at times, worked with Google to display ads.
  • Metros declined early 2000s.
  • Regional areas were slower because less uptake of internet. Once the internet was used more broadly then the decline in regional also became evident.
  • No print models have been offered to stem the tide of revenue loss
  • User generated content is popular in certain markets (like Singapore)
  • Journalists now produce for multiple publications and produce more stories than in the heyday of print
  • Virtual teams work in offices to write copy for various publications called share pages
  • Journalists now need to be multi-skilled in various aspects including using their cameras, ipads etc…to gather stories
  • Sub editors have doubled the amount of stories produced
  • Journalists file a paragraph for digital copy, then add to it during the day. They will do a longer online version and then write the print version.
  • Subscriptions have dropped.
  • Advertising though was better off with print distirubution
  • The buyout of the Washington Post by a digital media platform might offer new business models

Newspaper layout

Go to the following link and download the Indesign document. We will be using this template to layout your newspaper article.

This will form part of your external folio and you will be adding another newstory and advertisements during the year.

http://intranet.mrc.tas.edu.au/TOPICS/DIVISIONS/MEDIA/Pages/newspaperdesign.aspx

Analysing News

Part 1

Consider the same 3 stories from The Age (theage.com.au) and similar stories from The Guardian (http://www.theguardian.com/au).

Generally newspapers report on the same events so this should not be too hard to find.

Analyse the Who, What, Where, When, How and Why.

  • Has each article covered the 5 Ws and an H?
  • Have they used this formula in their opening paragraphs?
  • If you use the inverted pyramid structure how much of the news article could you cut away and still make sense of it
  • How many people have been sourced for the article? Are there quotes, interviews and different points of view?
  • Is the article written in passive or active voice?
  • How different is the writing between The Guardian journalists and those working on The Age?
  • Which newspaper has a higher quality of writing?

Part B

After you have analysed the stories from both papers choose one to rewrite.
Do the folllowing:

  • You are a journalist working for the Kalori Daily. You will have to write a major story based on what you have read in The Age and The Guardian and change it enough so that it is not plagiarised.
  • You can use the quotes and interviews (if any) already in the newspaper article. You cannot make up your own quotes or interviews.
  • Create a headline for the story
    Then write the story so that it looks like an original article in the Kalori Daily
  • Go to Twitter and with the #kaloridaily tweet some information about the article that would encourage people to read it. Make sure you tweet it to Marist Media as well so I get some idea of what you have written about. Then email me the story. (Ask the supervising teacher for my email address if you don’t know it already).
  • Also, email me the draft of the actual news story you have been working on for the past few days based on events at school.

The New York Times digital media policy

Watch the Gruen Transfer episode ‘The decline of print’.

Summarise the main points raised during the show.

More information regarding the New York Times and Digital Publishing and the death of the print newspaper.

Interesting post about why adults need to stop lying about print journalism’s potential.

Having watched Front Page and reading through the blog post and the PDF answer the following questions:

  • What repercussions do the interviewees in Frontpage feel this has for the future of investigative journalism?
  • Why have advertisers deserted print newspapers?
  • What advantages do social media offer over print?
  • How would you suggest that print media reinvent its business model?

Choose 20 stories

News, like any form of entertainment, is a construct. Editors sort through hundreds of stories and then choose those they think will appeal to their target audience.

Your task is to sort through these stories and pick 20 for a paper like The Age.

Banks collapse in major global shakedown
Barak Obama caught with pants down
Tony Abbot  in 5 billion China coal deal
Fire victim ‘a perfect man, my hero’
Solar Energy emits greenhouse gas
Ellen breaks Twitter with celebrity selfie
Babies die in baby baths
Tiger escapes from zoo
Mining booms in NW Tassie
Family war over four-year-old fortune
Qantas takes a dive
Drunk drivers face tougher sentences
Gas prices top triple household debt
By-election called in South Eastern Sydney
Iraqi suicide bombers to invade America
Hugh Jackman confirms relationship with Tom Cruise
Teenager killed by Goon in Boat Harbor beach tragedy
Aids bigger killer than starvation in Africa
Pedophile gang move to Thailand
House market recovers
Health and Happiness soar
Pregnancy joy for Jennifer Aniston
Cheese banned for causing cancer
Man demands right to terminate wife pregnancy
Ratings success for Tasmanian North West Drama
Joe Hockey says Australia is broke
Secret to happiness – nothing!
Boy drowns while walking dogs
Australians keep getting fatter
Teenage rage at binge drinking crackdown
Caterpillar sacks all workers
Australian cricket team scandal
Australia joins Ukraine war on Russia
Angelina Jolie and Brad Pitt to Marry
Albino Bear found with two heads
Earthquake in Chile kills 20,000
Liberal Government dumps Abbot
Funding Cuts to Hospitals
Bridge falls in Sydney Harbour
Diabetes kills 50,000
Ten dead on Bass Highway
Wall Street Stocks plummet
Plastic surgery explodes woman’s face
Cold blizzard in Europe kills 500
Paris no longer the city of love
Trains to run through North West Coast

1/ Explain your choice of story.
2/ What is the ratio of national to international stories you would choose.
3/ Would your choices have been different if you were working for The Advocate?

Read this post on the cadet journalist who visited the media class.

There are three templates to choose from for your daily paper. We will look at all three and discuss the merits of each.
http://intranet.mrc.tas.edu.au/Topics/Divisions/media/Pages/Templates.aspx

Newspapers have limited space for advertising and news stories. In this exercise we are going to use a template provided to work out where to put the news stories written by yourself and the students in the class, where to put advertising, weather, the index and any other information that you would normally put in a newspaper.

Gruen Transfer and Print Media

On last night’s Gruen Transfer there was an extensive discussion about the decline in print media. They viewed several advertisements that are trying to reposition print media including one from The Guardian and the Sydney Morning Herald. The episode is well worth viewing as revision for the upcoming media exam. Go to Iview and watch the episode (though there is a 14 waiting period).

Journalism Burn Out

dog journalist

Is Journalism A Dog’s Game?

An article causing controversy was written by a journalism student completing an internship at the Herald Sun. Although the story has no author attached and is attributed to’ anonymous’ it has since been revealed that the unhappy intern was Sasha Burden.

According to an article in Farrago, a Melbourne University magazine, Sasha accused the Herald Sun editors and journalists of being misogynistic, homophobic, sexist, elitist, arrogant and constantly making derogatory comments in their assessment of human interest stories.

The article is well worth a read if only for her conclusion about the future of traditional news organisations.

http://printgraphics.net.au/myfiles/Farrago_5_2012/files/assets/basic-html/page27.html

Fairfax Journalists Plea

If you had any doubt that the journalists at Fairfax were worried about the influence of Gina Rinehart then look no further than this video. A selection of Fairfax journalists have united to support the editorial independence and integrity of the paper.

Let’s hope they unite on a social media strategy as well or else no amount of talking to camera videos is going to help!